CARNIVAL

Sailaway is the newsletter for P&O Cruises' past passengers, which is sent to customers who have cruised in the last three years. Sailaway is designed in order to generate more bookings among past passengers by conveying the on board experience of P&O Cruises in an active and engaging manner. The editorial content in Sailaway is light hearted and easy to read and includes news related to the P&O brand, new on board initiatives and entertainment features, plus tactical offers and deals.